Modex partners with Genoa CFC to Bring Exclusive Digital Experiences to Fans
The Historic Italian Club Becomes One of the First to Join the FIFA Collect Platform
Genoa, Italy – November 13, 2024 – Modex today announced its partnership with Genoa CFC, one of Italy’s oldest and most storied football clubs, to bring the club’s fans unprecedented access to exclusive digital content, experiences, and collectibles through the FIFA Collect platform.
The world of football is rapidly evolving, and fans are increasingly seeking new ways to engage with and support their favorite clubs beyond the traditional matchday experience. By joining the FIFA Collect platform, powered by Modex’s expertise, Genoa CFC aims to offer its supporters a more immersive and innovative digital experience.
Antonio Lorenzon, Chief Marketing Officer at Modex, stated: “In May 2024, FIFA announced that FIFA Collect would be open to any football clubs and federations. We are delighted to welcome Genoa CFC as one of the first clubs to join the platform, with many more to come. By joining FIFA Collect, Genoa CFC and its supporters will enjoy enhanced engagement and exclusive opportunities, driving the future of football fandom in Genoa too!”
As part of the club’s debut on the FIFA Collect platform, Genoa CFC has launched its first exclusive digital collection, titled “Genoa CFC Timeless Jerseys.” This collection will feature a selection of iconic jerseys from the club’s storied past, allowing fans to own and collect a piece of Genoa CFC’s legacy.
The “Genoa CFC Timeless Jerseys” collection is now available on the FIFA Collect platform at https://collect.fifa.com/drops/genoa-timeless-jerseys. By collecting and expanding their digital Genoa CFC collectibles, fans will be able to unlock exclusive rewards and enter a new dimension of football fandom.
For more information on the FIFA Collect platform and Genoa CFC’s digital offerings, please visit https://collect.fifa.com/.
